Pepsi
6 billion global brand No 2 Cola in the UK On Trade, valued at over £300m. Strong presence in catering and fast food. Premium brand with Youth appeal Over £3million Advertising spent annually Sponsors of David Beckham and Britney Spears Unique Connector
Latest News – Ms Dynamite joins the Pepsi artist line-up – see www.pepsi.co.uk - Pepsi in partnership with the Football Association up to the World Cup in 2006
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Virgin
Great tasting Cola and Diet Cola. Plus 2 refreshing alternatives in Virgin Orange and Virgin Lemon & Lime Excellent value for money One of the Country’s best loved brands Strong appeal in the tenanted and managed pub and club trade
Virgin – Its Our Taste
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Ocean Spray
World’s No 1 Cranberry brand Unique, distinctive and refreshing tasting drink In consumer research Cranberry prompted awareness is 87% Cranberry is one of the fastest growing mixers with Vodka Perfect on its own or in a cocktail Widely available across the UK with massive £8million advertising and PR support.
Ocean Spray Cranberry with…. vodka, gin, rum or just ice. “ One of the most flexible drinks around, it is no surprise that Cranberry juice is out-performing the mixer market. For Vodka users, it’s the preferred choice and its got as big role to play in the dynamic cocktail culture” Ben McFarland – Brands Reporter – The Publican
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